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About Me

Hi! I'm Joanna, but people call me Jo.

Welcome to the place where left brain meets right, where the Jane-of-all-trades, the magical unicorn, exists. 

I'm a creative production leader with 15+ years of experience bringing global, multi-channel marketing campaigns to life—from concept through launch. I specialize in building scalable production systems, aligning cross-functional teams, and delivering high-impact creative work with speed, clarity, and precision.

 

My background spans agencies, media companies, and production studios, where I’ve ideated and led campaigns across video, digital, social, and branded content. I’m known for balancing big-picture strategy with hands-on execution—translating complex ideas into streamlined workflows and cohesive, high-performing campaigns. I thrive in fast-paced environments where I can bring structure to ambiguity, elevate creative quality, and help teams do their best work. 

Core Skills

Production Leadership

Client Partnerships

Creative Directing

Executive Producing

Line Producing including Bidding

Copywriting

Screenwriting

Post Production

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